CNH Industrial - Brands E-commerce
The new communication strategy has set the objective of increasing sales of merchandising, improve the visibility of the online stores, and foster customer loyalty.
The project has included the development of a new image targeted at the B2C market, attractive to a female audience and to the general public.
We developed and implemented multilingual promotional activities and renewed the entire merchandising collection.
E-commerce for the brands:
- CNH INDUSTRIAL
- CASE CONSTRUCTION EQUIPMENT
- FPT INDUSTRIAL
- CASE IH
- IVECO BUS
- NEW HOLLAND AGRICULTURE
PROJECT MANAGEMENT / VISUAL DESIGN / MARKETING
- Graphic Design