FPT Industrial
MyFPT World
Can a website showcase structure, processes, and products in a simple, intuitive, and engaging way?
Navigating complexity with the ease of a metaverse: we call it the 3Dverse!
What we did.
Through a 3D interface, we created an interactive guide to navigate FPT Industrial’s corporate system, part of the IVECO Group. The site is an explorable environment that blends visual clarity with intuitive navigation, bringing to life their engines for on-road, off-road, marine, and power generation vehicles.
Every user can independently find the information they need, cutting learning time and boosting engagement. Making discovery faster, easier, and more enjoyable. From company values to product features, it feels as simple as a map and as fun as a video game.
